Futura is one of the most interesting fonts in the history of humankind.

Did you know that Futura was even used in the formidable mission of conquering the space?

Find out more below. I included some very interesting facts about this font.

First, I want to present you more info about Futura, and right after, I tell you about Futura Now brilliant redesign.

What is Futura?

Paul Renner designed Futura, a geometric sans-serif typeface released in 1927.

It was designed as a contribution to the New Frankfurt-project.

Therefore, it is why the font is based on geometric shapes, especially the circle, similar in spirit to the Bauhaus design style of the period.

Since its launch, Futura was one of the most used fonts in the world and now it just got even better.

A whole redesign was made.

Interesting Facts About Futura Font

Find below some very interesting facts about Future Font.

• It is a geometric sans serif font, created in 1927 by Paul Renner. Paul was a German typeface designer. 

• Futura became one of the most successful and most-used fonts of the 20th century.

• Many important figures, considered Futura a progressive font that represented the European-Avant-Garde.

• Bauhaus ideology influenced Paul Renner when he created Futura.

And here you will find even more cool facts

• A form should be pared down to its essence, stripped of all unnecessary and distracting decoration.

• Futura font had an enormous commercial success and led to the creation of several geometric sans-serif typefaces.

• Companies like Gilette, Best Buy and Crayola, used Futura in their logos.

• Even today, Futura is still one of the most important typefaces.

• 50 years ago, on July 20, Apollo 11 launched Futura on the Moon.

Futura in Advertising

Many famous ads and logos used Futura:

• IKEA
• Absolut Vodka
• Nike
• Volkswagen
• Absolut Vodka

And guess what, Futura appeared in several movies:

• V for Vendetta
• American Beauty,
• 2001: A Space Odyssey
• Gravity
• And many others.

Futura Now – A Brilliant Redesign

You have to see this video; it is the story behind Futura Now.

As a result of the fantastic work of the designers, Futura Now encompasses 102 styles, 89 languages, 600 characters, new weights, decorative variants, and even a variable font.

“It brings some much-needed humanity back to the world of geometric sans serifs,” says Steve Matteson, Monotype’s Creative Type Director.

Above all, the directory says that “Despite its reputation as the ultimate modern typeface, Futura Now is surprisingly warm,”.

But, Steve comments that “It’s just as at home set next to a leafy tree as it is next to a stainless-steel table, because it skillfully navigates the border between super-clean geometry and humanist warmth.”

Conclusions

In conclusion, Futura Now is a great font that you can use it for any kind of project.

And in plus, Futura is very affordable and you can even get the free weight right now, from here.

Finally, I want to congratulate the designers that created Futura Now:

• Steve Matteson
• Terrance Weinzierl
• Juan Villanueva

The post Futura Now – A Brilliant Redesign That You Will Love appeared first on WhatFontIs.com Playground.

So how can you choose the best fonts for your banners?

Just like we mentioned in one of our article How do famous brands choose their fonts, there are fonts that have the power to generate some emotions in the mind of the viewer. So our advice is to know at least the basic notions before proceeding to creating a banner design.

Helvetica

Let’s start with an all time classic!

Helvetica is probably one the most widely used fonts by graphic designers. Why? Because of its simple and unique shape, the message can be very easy to see and read.

Futura ND Alt Cond Light font

Just as we mentioned above, legibility is super important when it comes to banner and advertising in general. If you have many things to say but don’t have much available space, then the best choice for you is Futura. You will get enough freedom to say more than you would say with other fonts.

Roboto Light

Initially, Roboto was designed by Google itself. Its design transmits simplicity and elegance. It is one of the most used fonts in all industries that require text. This makes it one of the best banner fonts, so choose it if you want to portray elegance and simplicity.

Walkway Black

This font is innovative, easy to read and has a modern and trendy look. Creative industries are already using Walkway for their marketing materials. If you what you look for is novelty and freshness, then use this font for your banners.

Rubika font

This font can make quite an impression, mostly due to the round shapes of the letters and heaviness added to them. Knowing that your message may come across as bold and create a longer lasting effect on the audience, it makes it the perfect choice for your banners.

If you want to try other fonts and bring something new to your banner designs, then check Whatfontis. There are so many fonts to choose from, that all you need is inspiration, passion and time!

The post Best easy to read banner fonts you should use appeared first on WhatFontIs.com Playground.

Because we appreciate the power of simplicity and the impact it brings to our lives, we decided to make a quick selection of minimalist fonts. Not only they will come in handy in various situations, but they will also take your design to another level.

Poppins

Simple, with smooth curves and no serifs. Would look good on leaflets or in magazines, right?

Futura

This bold font surely stands out. We think it might go well for titles and headings.

Montserrat

Without a doubt, this font has got a certain vibe to it. It looks so different and simple that we couldn’t help but add it to our list of favourites.

Gotham

This font makes us think about Batman and the famous Gotham city. Are we the only ones around here doing that?

Lato

It surely looks very serious, so we couldn’t even imagine seeing it in a different tone of voice other than the formal one.

Open Sans

Still better than Comic Sans, right?

Avenir Next

There’s beauty in simplicity. And this font is quite a good example for this saying.

Roboto

Very bold and easy to spot, this font is definitely the star of the show.

San Francisco

We don’t know if it was inspired by the beauty of the West Coast, but it surely has got something that caught our attention.

Noto Sans

Last, but not least, we have arrived to number 10. There are never enough minimalist fonts, are there?

Whether you’re curious to search for more minimalist fonts or you plan on spicing things up and choose a different font style, WhatFontIs.com will be there for you. You’re just one click away from a sea full of fonts, so take a dip and discover new sources of inspiration daily.

The post 10 popular minimalist fonts appeared first on WhatFontIs.com Playground.